As the 2016 presidential election cycle roars ahead in full swing, Democratic contender Bernie Sanders has announced an HBCU tour to reach black millennials.

In alignment with his official campaign slogan and social media campaign, the #FeelTheBern HBCU Tour will officially kickoff at South Carolina State on Thursday, January 14 in collaboration with Benedict College. Attendees at this stop can expect a wide-ranging discussion with world-renowned scholar, Dr. Cornel West, that will cover pertinent issues such as Senator Sanders’ plans to tackle the mounting student debt crisis and criminal justice reform.

Thursday’s itinerary at South Carolina State is as follows:

7 p.m., Recital Hall, Barbara A. Vaughan Fine Arts Center, 300 College Street, Orangeburg, South Carolina

Doors open at 6:30 p.m. This event is free and open to the public, but RSVPs are strongly encouraged.

Future planned stops for the #FeelTheBern HBCU Tour include:

  • Tennessee State University
  • Alabama State University
  • Jackson State University
  • Florida A&M University
  • Virginia State University
  • Howard University
  • Atlanta University Center

With the Iowa Caucus less than a month away, current polls reveal that the Sanders campaign is eating into Clinton’s once-assumed untouchable lead—with Clinton currently polling at 48% of caucus votes and Sanders trailing not so far behind at 45%. Following Iowa is the New Hampshire primary, which many foresee as being another close-knit race that will foreshadow Sanders’ viability in southern states. Senator Sanders currently leads the Clinton camp in New Hampshire polls 50% to 46% respectively.

Once regarded as entirely unelectable, the ground swell of support surrounding Sanders’ campaign is now evident and entirely undeniable. Likewise, it is no secret that the black electorate is a much desired voting block that both camps will openly vie over during this campaign cycle. With events such as this planned HBCU tour, and others, including his surprisingly open-ended and well-received interview with Killer Mike—which covered topics such as economic freedomsocial justice, and political protests—it is clear that the Sanders campaign is here to stay.

Your move, Hillary.