Peacock’s critically-acclaimed drama series Bel-Air has officially become the streamer’s most successful show, shattering multiple records in its first season.
The dramatic reimagining of The Fresh Prince of Bel-Air has broken records for new subscribers and is now hailed as the most-streamed series, with 8 million accounts tapping into the series.
The series premiered with three episodes on Super Bowl Sunday and quickly garnered a wide audience and fanbase, outperforming and establishing itself as one of the premier titles on NBCU's streamer.
Susan Rovner, Chairman, Entertainment Content, NBCUniversal Television, and Streaming commented on the success of the series, saying, “We’re elated at the positive response to Bel-Air and that this passionate audience quickly solidified the series into the cultural zeitgeist. Week after week Bel-Air captivated audiences with buzzy cliffhangers and stunning ensemble performances, led by the unmatched Jabari Banks. We can’t wait for what’s in store for season two.”
Kelly Campbell, President of Peacock, spoke about the series’ impact and future, saying, “The incredible performance of Bel-Air really demonstrates the power of culture-defining content. Bel-Air is our most-streamed Peacock Original series and the third biggest title on the platform, breaking records for customer acquisition, viewership, and upgrades. We strategically launched the series in February amid two of the biggest sporting events, the Olympics and Super Bowl, making Bel-Air a cornerstone of our most-streamed month in Peacock history. We couldn’t be more excited to dive deeper into this story next season.”
Pearlena Igbokwe, Chairman of Universal Studio Group, commented on the unique nature of the show and its success in pushing the boundaries of what a reboot can be, saying, “We see a lot of reboots in today’s television landscape, and yet there’s something undeniably singular, relevant and contemporary about this take on a beloved fan-favorite. We knew Bel-Air would push the boundaries of possibility for IP adaptation, and we’re thrilled to celebrate its success with Peacock.”
'Bel-Air' season 2 has already been ordered
The series’ unique take on established material has paid dividends being critically acclaimed and watched by millions of fans, becoming the fastest-growing show ever for Peacock. The series’s second season is coming in 2023, so fans who cant wait to see the aftermath of the incredibly surprising finale won’t have to wait long.
The entire first season is available to stream on Peacock.
