Barbie has announced that they are expanding their Fashionistas® line, adding three new body types — tall, petite, and curvy — as well as additional skin tones, hairstyles, and outfits. By the end of the year, the brand will have 33 new versions of Barbie out for sale.

Photo: Barbie
Photo: Barbie

In the past, Mattel has been taken to task for the unrealistic approach to their doll’s body proportions and non-inclusivity when it comes to representation for girls of all shapes, sizes, and skin tones, but this is a step in the right direction. Senior Vice President and Global General Manager Evelyn Mazzocco says, “We are excited to literally be changing the face of the brand – these new dolls represent a line that is more reflective of the world girls see around them – the variety in body type, skin tones and style allows girls to find a doll that speaks to them.”

The new Barbie dolls are available for purchase online starting today and will be hitting the shelves on March 1st.

Photo: Giphy
Photo: Giphy