Bad Boy Entertainment founder, Sean "Diddy" Combs is producing a new clothing line called the Heritage Collection, which will be sold at Macy's according to WWD.

The collection is a tie-in meant to promote Diddy's new movie, Can't Stop Won't Stop, a documentary that tells the man's story and that centers on a 20th anniversary Bad Boy concert.

Combs commented on the collection saying, “Bad Boy is about following your dreams. It only made sense for me to team up with Macy’s for our Heritage Collection. This collection represents a movement I started in 1993, when I was a dreamer. When you work hard and believe, your dreams can come true. 25 years later, I’m still dreaming. We’re still pushing forward. Can’t stop, won’t stop.”

Initially the clothes will be sold at a pop-up shop at Macy's 34th Street New York location.

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Following the initial pop-up launch, the Heritage collection will be featured in Macy's stores nationwide.

The Heritage line was influenced by the style of the 90s, and by looks made famous by Bad Boy artists.

The line includes hats, graphic tees, baseball and basketball jerseys and even a replica of the yellow jersey the Notorious B.I.G wore in his "Juicy" video. Prices will range from $28-$88.

Durand Guion, the general VP of men's fashion at Macy's, expressed his excitement with partnering with Combs again on this throwback collection: “We’re thrilled to partner on this continued evolution of his lifestyle approach to branding with a streetwear capsule inspired by the groundbreaking success of his Bad Boy Records label."

Combs' sons, Christian and Justin Combs, will be modeling the clothing for the campaign.

Tom Bennett, the former CEO of Bravado and now CEO of MerchTraffic, the company that produces Bad Boy's merchandise also shared the enthusiasm of Guion and Combs, “It is an honor to collaborate with Bad Boy and Macy’s on this launch of The Heritage Collection."

He continued by saying, “Bad Boy Entertainment is on fire and this collection couldn’t be more timely. We are very excited to be a part of this.”