Michelle Obama's 'Becoming' May Become The Best-Selling Memoir In Publishing History
Worldwide sales figures total $10 million.
March 27, 2019 at 12:03 pm
Michelle Obama may soon break a major record in the publishing industry. Her memoir Becoming, which recounts her childhood in Chicago, life in the White House and motherhood, could become the highest-selling memoir in history, according to her publisher.
Becoming, which was released on November 13, was published by German media giant Bertelsmann SE's publishing company Penguin Random House. Bertelsmann's Chief Executive Officer Thomas Rabe raved about the book's success to reporters on Tuesday in Berlin.
“We believe this could become the most successful memoir ever,” Rabe said.
Book sales have reached an astounding $10 million, which resulted in Bertelsmann’s total sales reaching $20 billion, its highest since 2007. In 2017, Penguin Random House agreed to pay $65 million to publish separate books by the Obamas. Penguin Random House CEO Markus Dohle believes the book will become a "modern classic" as it continues to soar in sales.
Becoming became the fastest-selling book of 2018 when it sold 2 million copies in North America within its first 15 days of release. The book also quickly became a No. 1 bestseller in Germany, Britain and Greece.
The "Becoming Tour" shattered records with an additional 21 days added to the original 10-day event schedule. Obama is still on tour with stops planned in Copenhagen, Paris and Stockholm in April.
As Blavity previous reported, the memoir became Amazon's bestselling book since the release of 2012 literary sensation Fifty Shades of Grey. Becoming sat on Amazon's No. 1 list for 47 consecutive days.
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