With the launch of Polo Ralph Lauren’s collection with Morehouse and Spelman, people have been quick to scoop up the pieces and show their HBCU pride.
As Blavity previously reported, the fashion brand tapped into the collective creativity and genius that exists at Spelman and Morehouse for the collab.
While the collection launched to the general public on March 29, graduates from the Atlanta-based HBCUs received a presale link via email to get first dibs. However, within 30 minutes, the online collection sold out—leaving the select storefront locations as the only way to secure the coveted HBCU pieces.
To secure her Ralph Lauren bag, Adria Jones—who graduated from Spelman back in 1995—rolled up to the brand’s Washington, D.C., location this past Tuesday. While she arrived well before the store opened, she was greeted by a massive line.
“People showed up like it was a sneaker release at 5:30 in the morning. And it’s cold out here,” she said.
“A Spelmanite was the first person in line and said that there were only like 15 things and no jackets left,” Jones added.
A spokesperson from the brand confirmed that the collection swiftly sold out.
“[The capsule] sold out online during presale, and later sold out in stores [on Tuesday],” the representative said.
Jasmine Gurley, director of Public Relations and Communications at Morehouse College, reflected on how the opportunity opened doors for HBCUs everywhere.
“Our hope at Morehouse is that this partnership opens the eyes of corporations across the globe to see what is possible when creating an authentic partnership with Black institutions,” she said.
With the collection selling out so swiftly, people understandably began buzzing about the matter online. Check out what Twitter had to say down below.
As you may have guessed, many expressed their disappointment over not copping the collab.
Man im really tight all the Morehouse & Spelman Ralph Lauren drop sold out
— Fernando De La Vega (@CaliBredJD) March 30, 2022
Ralph Lauren really sold out of all that Morehouse clothing….I couldn't get a damn thing 😔
— Jason Mimosa (@i_take_shots) March 30, 2022
Others shared similar sentiments while simultaneously sending well-wishes to people who managed to buy the pieces.
welp, that ralph lauren collab gonna look so good on y’all .. cause my ass can’t even buy the damn scarf 😭
— mari’ 🤍 (@_amariiiiiii) March 28, 2022
Humorously, one user joked that he’d have to wait for the collection to hit Marshall’s.
Ima have to catch this Spelhouse Ralph Lauren collab at Marshall’s
— kevikev (@KevCoke6) March 28, 2022
In spite of the complaints, the overall consensus is clear: Morehouse and Spelman really did that!
Is the #Spelman / #Morehouse @RalphLauren collection already sold out?! I didn’t even get a chance to properly peruse and purchase. Damn! I was gonna get that Polo coat, one of them varsity sweaters and definitely one of the dresses.
But I love it though. #BlackPride pic.twitter.com/MLEixUGVml
— Dwayna Haley (@AskThePRGirl) March 30, 2022
Did you manage to cop any pieces from the collection?
