As the program returns for the third consecutive year, they have enlisted Cole Hayes as an ambassador to help identify the nation’s top Black-owned restaurants, enhancing rewards for both diners and establishments.

In an interview with Blavity, Cole Hayes shared why she teamed up with the brand and expressed her desire to support other Black-owned businesses in achieving success, similar to how Slutty Vegan has grown into a $100 million brand with the support of initiatives like Pepsi Dig In.

View this post on Instagram

A post shared by Pepsi Dig In (@pepsidigin)

Pinky Cole Hayes

Get relevant content delivered to you once a week