Time check, it’s October y’all. Yes, 2020 is still placing a heavy burden on all of us. But our resiliency and strength has helped us continue to celebrate ourselves through social media, our culture and especially by showing some love to our favorite Black-owned businesses.

Black-owned businesses celebrate our uniqueness and they are in need of our support now more than ever. In partnership with Google, Blavity is proud to launch #IntheBlack, a campaign highlighting the many ways customers can support local Black-owned businesses near them. 

Over each of the next four weeks, we’ll highlight one Black-owned business within four major cities in the U.S. #InTheBlack is coming to Atlanta, Detroit, Houston, and the Bronx in New York City (virtually, of course)! Tune in throughout the month of October to learn how actions like ordering online, picking up takeout, purchasing gift cards or making donations to your favorite small businesses can help stimulate the Black economy and keep these businesses #IntheBlack.

It’s not only about the dolla dolla bill, we can show support by leaving an awesome rating on a Google business profile or writing a positive review for the world to see. 

Here is a sneak peak at the four businesses that we will be featuring:

             Atlanta — Project: Body

             Houston — Lucille’s 

             Detroit — ILERA Apothecary

             New York — The Lit. Bar

Join us every week for our live conversations and interviews to learn more about these small businesses and how Google tools can help people discover and support places near them. 

Are you rooting for everything Black? Make sure you continue to support small businesses in your community by leaving reviews, sharing images, and discovering new places. To learn more about how to keep our businesses #InTheBlack stay glued to our site as we continue to share stories from Black business owners.  

This editorial was brought to you in partnership with Google.