Revolt’s premiere episode of Caresha Please, with host Yung Miami and Sean “Diddy” Combs, broke viewership records with nearly 2 million views and a staggering amount of impressions on social media. Yung Miami, also known as Caresha Brownlee, invited Diddy as her first guest on the show and talked about several topics, including music, dating and family.
In a statement to Blavity, Revolt said Friday’s premiere episode generated more than 1 billion total impressions, 1.8 million views, 14 million impressions, 20,000 new subscribers and 377,000 hours of watch time on YouTube. In addition to producing 477 million impressions on social media, the show generated a 100-time increase in Revolt daily app downloads on iOS and 10-time on Android.
“The number one show in less than 24 hours — I’m gagging!” Yung Miami said.
Detavio Samuels, CEO of Revolt, said the show is a critical platform for Black women.
“Despite their tremendous influence, there are currently no video-first media outlets that speak directly to the underserved market of Black women searching for content they can relate to,” Samuels told Blavity. “We understand the power of Black women and their voices, so we are committed to representing them across platforms, and Caresha Please is just the start.”
As Blavity previously reported, Diddy and Yung Miami created a buzz after engaging in an intimate conversation on the podcast. The host, who has been rumored to be dating Diddy, challenged her guest to set the record straight about their relationship.
“We date. We’re dating. We go have dates. We’re friends,” Diddy said. “We go to exotic locations. We have great times. We go to strip clubs, church.”
The network plans to air more candid conversations as the show moves forward.
“We are focused on attracting the best talent and giving the most influential voices a platform to create unapologetically,” Deon Graham, chief brand officer at Combs Enterprises, said. “The immediate success of Caresha Please is a perfect example of how our approach impacts culture in a scalable way that moves Revolt forward.”
