Social media was shaken by the news that celebrity makeup artist and beauty expert AJ Crimson passed away, Essence reports.
The beloved makeup artist’s Instagram followers posted tributes under his last post after learning the news of his passing.
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Within his career, Crimson worked with prominent stars like Adrienne Bailon, Christina Milian, Brandy, Estelle, Regina King, Amerie, LeToya Luckett, Keyshia Cole, Missy Elliott, Angela Bassett and Raven-Symoné, according to his website.
Publications including Vogue, Harper’s Bazaar and Esquire highlighted Crimson’s beauty products.
The beauty mogul created his product line to provide offerings to women of all shades, particularly Black women.
“My vision for AJ Crimson Beauty was luxury cosmetics with Black women in mind first. As a makeup artist, my entire career I gravitated to luxury products for my clientele. Yet there weren’t always products at that level that worked with some of my more melanin-rich clients. I thought it was a shame only drug store options [were] available, so I knew I had to change that,” he told HelloBeautiful in 2020.
“I love beautiful things, people, fashion, architecture. The beauty industry sort of found me; I thought I’d be in politics, public speaking or artist management, which are all passions of mine [and] have been involved in, but beauty has taken me all over the world in a very interesting way,” he added.
According to Essence, his cause of death has not. been disclosed.
