When T.I. said “Money Talk” in his latest single, this must have been what he was referring to. The Atlanta rapper has partnered with music-streaming service TIDAL, for an education fundraising challenge.
People wanting to participate can sign up on CrowdRise to create a fundraiser with an education initiative. After this, the fundraisers will promote their cause by using the hashtag #TIDALXMONEYTALK. The top 5 fundraisers will have a chance for T.I. to match their donations.
T.I. told The Huffington Postthat education awareness has always been big for him, saying, “We want to inspire kids to take themselves outside of their form of institutions and we also want to promote entrepreneurship within the community.”
He hopes that actions like this will spark more projects for people to give back to their communities. “Overall I just want to inspire the thought of entrepreneurship and to have that thought follow with action that will lead to more entrepreneurs coming from our communities to help uplift our communities,” he said. “That’s something we can never have enough of,” said T.I.
Objectives like this aren’t new for T.I., as a father of seven, he says it is a constant, daily job for him to motivate his kids to find their passion and push them past their comfort zones.