The Bernie Sanders’ Campaign Turned His Viral Photo Into A Shirt And It’s Already Sold Out
All proceeds from the sale of the popular crewneck sweater will go to Meals on Wheels Vermont.
January 22, 2021 at 11:26 pm
Shortly after a photo of Sen. Bernie Sanders bundled up with mittens at the inauguration went viral, the Vermont politician’s campaign team flipped the meme-inspiring incident into a sweatshirt that will benefit a nonprofit in his state.
The demand for the “Chairman Sanders Crewneck” available on Sander's campaign website was “overwhelming,” and it sold out within hours. Some orders stated there would be delays in delivery for as long as two months, according to RollingStone. All of the proceeds from the sale of the popular crewneck sweater will go to Meals on Wheels Vermont.
The photo of Sanders was taken by Brendan Smialowski for Getty Images, which became one of the most memorable images from the Wednesday event. The photo embodied Sanders’ “grumpy grandpa” look with his legs and arms crossed, big furry mittens covering his hands, and a basic facemask. However, folks online felt that judging from Sander's body language, he clearly had other places he needed to be.
What we know about Bernie Sanders's mittens:
???? They were gifted to him by a Vermont schoolteacher two years ago.
???? Their wool comes from repurposed sweaters.
???? They are lined with fleece made from recycled plastic bottles.Iconic. https://t.co/bOgB4matTB
pic.twitter.com/kZTmkbPmuD— Vox (@voxdotcom) January 21, 2021