“I’m convinced that about half of what separates the successful entrepreneurs from the non- successful ones is pure perseverance.” – Steve Jobs
One of the toughest decisions that I had to make thus far, was deciding to not get a 9 to 5 when I graduated from college and to try my luck in starting my own media company.
And, at the time I didn't have a consistent income, which ultimately led to me moving back in with my parents #heymomanddad .
On paper, this seemed like a terrible idea, but deep in my heart, I believed that I could make my dream a reality if I had the opportunity to dedicate 100 percent of my time and energy into it.
I've been in the "entrepreneur game" for about six years now, having launched two brands:
1. Natura Magazine: A natural hair and women empowerment digital publication (Dec 2011-May 2015).
2. UrbanSocial TV: A multimedia news platform that works to empower, connect and inform our generation (Nov 2016- Present).
And, in my journey of starting my own businesses, I have experienced both highs and low's. And, at this point in my career, I can honestly say that there are a lot of things that come along with entrepreneurship that I honestly couldn't prepare for. I can't tell you how many times I've been told "No," made mistakes, and just felt defeated. But, overall I stand by the decision to take a chance on myself and dreams.
If you're an entrepreneur on the rise, check out these 8 realities that come along with the game that I had to learn from experience, and drop yours below:
1. Everyone is not going to support you (friends and family included)
I think it's natural to assume that everyone will support you, especially when you're trying to do something that's positive, but unfortunately, this is not the case. There will be a lot of instances where you'll find people showing fake love to you, and secretly hoping that you fail, and not showing up when you need them. The best way to overcome this harsh reality is just to realize that not everyone wants you to be successful, but you have to be strong and do it despite that.
2. Your free time is a little non-existent
So, unlike a 9-5 where you're expected to complete your assigned tasks in a certain time frame, entrepreneurship requires just about all of your day. And, I've found that even if you plan to stop working at a certain time, there is still more to be done. Your time spent will typically vary depending on what stage you're in, but starting a company is very demanding.
3. You have to be able to adjust quickly
Get rid of the idea that everything you say or do is going to be set-in-stone. In starting a new business, you will realize that things are always changing, and you have to adjust quickly in order to stay in the race. Just keep in mind that everything doesn't have to be perfect, and be open to change. This goes for business plans, team members, mission statements, and concepts for the brand.
4. You will probably suck as a boss initially
Kind of harsh, right? Being a boss is a lot harder than most people think. And, I found out quickly that it entails way more than just holding the title. You have to work harder than anyone else on your team and oversee all aspects of the business. It's a role that requires experience to be great at it, so don't beat yourself up if you've had a few hiccups. All of your obstacles are preparing you to be the best you can be in this role.
5. You will experience up and down emotions
Believing and placing consistent effort behind a dream that hasn't come to fruition yet is the culprit behind one possibly experiencing fluctuating emotions.When starting a company, you will soon realize that every day is not going to go in your favor. But, instead of letting it break you down, just keep the bigger picture in mind and fight though the urge to doubt yourself and what you're doing.
6. You have to get out of the mindset that you can do this alone
If there is one thing that could prevent your business from being successful, it's the idea that you're physically and mentally capable of doing it all alone. In order for a company to grow it's important that you get other people involved, with other skills who can take your idea to the next level. Your idea cannot grow if you're the only one who knows about it.
7. You don't have to implement every piece of advice that you receive
Once people find out that you're starting a business, you'll start receiving a whole bunch of unsolicited advice. And, as a new business owner, it's important that you pick and choose what you decide to incorporate into your plans because if not you will be seriously distracted and never feel like you're on the right path. Just take from the conversation what you feel applies, and leave the rest if it doesn't.
8. The sacrifice is real
Starting your own business requires 100 % of your time and energy. Early on especially, you will have to sacrifice, your time, your regular habits, and a few other things to maintain your brand in the right way. It is all worth it in the end, but understand the commitment that you're taking on.
Becoming an entrepreneur has been the best decision that I have made thus far. Although the road sometimes tough, it is rewarding, and I wouldn't choose anything different.
What things do you wish that you would've known before starting your journey as an entrepreneur? Let's chat below!
