Where Are They? Black TikTok Influencers Are Noticeably Missing From Forbes Top-Earning List
Only one Black creator made Forbes' Top Paid TikTokers list this year.
January 15, 2022 at 2:31 am
Forbes released its new highest-paid TikTok influencer list, the 'Top-Earning TikTok-ers 2022'. Its list ranks some of the platforms Most Valuable Players that haul in an estimated $55.5 million, a 200% increase from 2020's total.
The list is receiving backlash for its lack of Black influencers being featured, especially after last year's #BlackTikTokStrike. Black users created the strike on TikTok in support of Black TikTok creatives whose work had been copied by non-Black users and received viral success and careers in the industry.
Forbes broke down its top-earning list based on individuals whose fame originated first on TikTok. Their list grouped an estimate TikTokers earned in 2021 from January through December.
This year's ranking differs from their debut list created in 2020, which calculated TikTokers earnings from July 2019 through July 2020. Previously, Forbes measured TikTokers pockets with a snapshot of who they thought had earned a million dollars over twelve months. Their new 2022 Top 5 list requires a minimum of $4.75 million in earnings.
@forbes how much did your favorite tik tok stars make this year ? 💸💰@Kris HC @avani @Josh Richards @Bella Poarch @Addison Rae @dixie @charli d’amelio ♬ Lazy Sunday - Official Sound Studio