CoverGirl has named Ayesha Curry as its newest brand ambassador. The cosmetics brand made the announcement on Instagram on Wednesday writing, "Told you we had something cookin’ COVERGIRLS... So happy we don’t have to keep our lids on it anymore! We are so beyond excited to announce our new #COVERGIRL, the beautiful inside and out, multi-talented #girlboss @ayeshacurry! We are thrilled to welcome you (and your baby girls) into the #COVERGIRL family! #COVERGIRLMADE #coverGIRLBOSS
Curry, who is the wife of NBA star Steph Curry, joins Issa Rae in CoverGirl's newest class of representatives. This is just the latest in a series of wins she's racked up over the past four years. The Canadian-American foodie has released a cookbook, launched a meal-kit delivery service, starred in her own show on the Food Network, and opened a restaurant.
In an official statement, Curry said, “My philosophy is all about seeking joy and creating balance in life. I've shared a lot about how I do this with food, family and faith, and now – through my partnership with CoverGirl – I want to share how makeup helps create those moments of happiness, confidence and self-expression.”