If you’re a fan of hip hop music, you’ve probably already heard of BigXthaPlug. The Texas native rose to prominence in the early 2020s after releasing a smattering of tracks that highlighted his melodic performances, booming voice and show-stopping rhythm. Today, BigXthaPlug enjoys the spoils of wealth as he works on his fourth studio album and hones his craft with genre-blending materials that make him a must-watch artist.
Whether you’re a new fan of BigXthaPlug or you’ve been following him since his come-up, you might find yourself wondering how he’s managed to escape from poverty and bring his career to the level it’s at in such a short time period. To that end, let’s take a moment to unpack BigXthaPlug’s background, revenue streams and investment portfolio, and see what we can learn about his overall net worth.
What made BigXthaPlug famous?
Long before he was the biggest rapper in Texas, BigXthaPlug was born to an impoverished Dallas couple. BigX has discussed his rough and rugged upbringing in numerous interviews and has even revealed that his parents were both homeless criminals at different points in time. While talking with XXL Mag, the rapper recalled a time when he was only four or five and his mother held him on her hip while shooting at a would-be thief during an attempted robbery. “Mama was a gangsta,” he reflected.
Though they lacked the access necessary to provide the budding entertainer with a stable childhood, both of his parents instilled a deep love of music within him by exposing him to artists such as UGK, Lil Wayne and the Isley Brothers. For a time, BigX developed some serious skills as a high school football player, and even planned to go pro after enrolling at Crown College. Unfortunately, this dream would be short-lived, as BigX was caught selling marijuana in between classes, leading to an expulsion and a legal citation. With no tangible prospects, BigX turned to a life of crime and quickly found himself locked up on charges of aggravated robbery.
While serving his time in prison, BigXthaPlug began writing raps. The exercise began as an outlet for beating boredom and expressing creative freedom, but quickly grew into something serious when he was released. By 2019, he had recorded his earliest demos, which began attracting listeners online. BigXthaPlug wouldn’t truly strike gold until 2023, when his tracks “Texas” and “Mmhmm” both went viral on social media platforms such as Instagram and TikTok. Once those tracks took off, it was only a matter of time before other artists and record industry execs sought to sign the Texas native for additional material.
Who is BigXthaPlug signed to?
After striking it big as a fully independent artist, BigXthaPlug inked a global publishing deal with Sony Music in December 2025. This deal is part of an overall partnership between Sony and BigX’s own label, 600 Entertainment.
Having founded 600 Entertainment in 2023 (right as his signature “Texas Hammer” sound began to dominate the charts) the Dallas native has used his platform to foster a new generation of Lone Star talent. By signing rising stars like Yung Hood, Murdagang PB and Ro$ama, BigX has effectively positioned himself as both a lead artist and a savvy executive. The collective released a label mixtape on Mar. 20 titled 6WA, featuring hip-hop legends including Snoop Dogg and The D.O.C.
Why didn’t BigXthaPlug tour with Lil Baby?
As you likely already know, streaming income accounts for only a fraction of most artists’ net worth. Even though BigXthaPlug pulls in over 20 million monthly listeners on Spotify, it’s likely he earns more from live performances, merch sales and brand deals than from Spotify streams alone. That’s why it was such a crushing blow when BigXthaPlug announced he would be dropping out of his previously scheduled commitment to tour alongside Lil Baby in 2025.
Just as Lil Baby was preparing to embark upon his WHAM World Tour, BigX suffered a serious foot injury, leaving him stuck at home. BigX apologized to his fans and promised to make it up to them with future appearances in the scheduled cities, though he likely lost out on a major payday by missing the event. Even still, BigX frequently performs live, so it shouldn’t take him too long to make up the difference, especially as his music continues to make the rounds as viral bops.
What is BigXthaPlug’s net worth?
According to a write-up on Magazinevalve, BigXthaPlug’s net worth is estimated at $1 million to $2 million. This may seem minute compared to some of his peers, but that seven-figure sum is still nothing to sneeze at. From a poverty-stricken background to a fancy home, numerous luxury cars and a posse of personal trainers at his disposal, BigXthaPlug is proof that you can create generational wealth in a short span of time.
BigX’s brand deals and sponsorships are said to bring in over $100,000 per year, as he’s partnered with major corporate sponsors such as Adidas, Wing Stop, PrizePicks and Patrón Tequila. Likewise, his streaming payouts, tour revenue and investments help to round out his income.
Frequently Asked Questions
Does BigXthaPlug have any kids?
BigXthaPlug has two children, and he’s been quite honest about his dedication to fatherhood throughout his career. His first child is a son named Amar, and his second is a daughter. BigX was still serving time in jail during Amar’s youth, so he has dedicated himself to being more present, even when it means missing out on tour dates and other music obligations. The rapper has also become highly involved with the Autism Society of America, citing his own son’s diagnosis as his motivation to spread awareness for autism acceptance.
Did BigXthaPlug make a country album?
Yes, BigXthaPlug’s latest full length LP I Hope You’re Happy features a blending of the country and rap genres. The 11-track outing features collaborations and placements with numerous country artists, including Jelly Roll, Luke Combs, Darius Rucker and Shaboozey. The album’s lead single, “All The Way,” has even topped the Billboard Hot Country Songs and Hot Rap Songs charts. As he continues creating music, BigX has expressed interest in exploring other genres as well.
